The 7 Year Statute and Protracted Exclusive Contracts

 

Understanding Record Deals

Recording artists signed to a label agree to be exclusive to them and to deliver a specific number of albums. In return the label pays a royalty, which is a fraction of what the label earns. The label is also often contractually entitled to a share of the artist’s overall income outside of recorded music (“360 deals”).

Oftentimes the artist will deliver an album’s worth of songs only to be sent back to the studio if the label doesn’t hear a hit song. Other times the label will release the music in smaller EPs and singles, which do not count towards the contract’s album requirement. Every recording that an artist makes is owned by the label even if the recording is not accepted by the label as a delivered album. This means collaborations by artists, soundtrack albums, and songs that have billions of streams are owned by the labels, generate profits for the labels, but do nothing to free artists from their contract.

This entire process is also bogged down by delays caused by the label.

Based on the outdated terms in today’s record contracts, it is virtually impossible to deliver 4 albums within seven years.

What is the 7 year rule?

Under California Labor Code section 2855, a company cannot bind someone to a personal services agreement for longer than 7 calendar years, unless that person happens to be

a recording artist

This law states that if a recording artist ends their record deal after 7 years and still owes the label a specific number of undelivered albums, the label has the right to sue within 45 days to recover damages to any undelivered albums. The language of the statute is vague as to what “damages” mean: actual and/or lost profits. Record labels have claimed damages include lost potential profits of the undelivered albums, which could be in the tens of millions of dollars for some.

This is would be true even if the label is responsible for any delay in producing another album. The label could even collect damages for undelivered albums that it did not contractually commit to producing. See Explaining Options.

Why don’t recording artists get the benefit of the 7 year rule?

In 1987, the major record labels got together and hired lobbyists to go up to Sacramento to exclude recording artists from the protections of the long-standing 7 year rule.

  • The labels argue that the music industry is unique from all other industries because recording artists are agreeing to produce a specific number of delivered albums. This requirement stands even if it takes the artist 20 years and they are stuck with terms they agreed to when they were 19 years-old.

  • The labels argue that they cannot profit off of an artist until after a few albums, even though a label will not exercise an option for a 2nd album if the initial album is not profitable.

  • The labels assert that they invest in artists and by cutting a contract off prematurely, the label loses the full value they feel entitled to. Even though the label gets to own the published and unpublished masters and to profit from the exploitation of the existing work. This rent collecting is not enough, apparently.

In other words, the record labels treat recording artists as products, not creative human beings. These corporations go so far as to argue to lawmakers that freeing artists from this situation ought to constitute an unconstitutional taking of private property under the 5th Amendment. They are saying the quiet part out loud.

The FAIR Act (A.B. 2926) restores the right of recording artists to end or renegotiate record deals after 7 years.

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“Artists should not be the only people who are excluded from California’s protection against contracts longer than 7 years. Most artists have never been respected or treated as partners, just products, which makes it easier to perpetuate this unjust practice. Artist aren’t looking for more, just the same protection as everyone else in the state.”

 - Willie “Prophet” Stiggers, co-chair of Black Music Artists Coalition

There can be big money in music, but too often the recording artist is cut out from the profits.

The music market is dominated by three major labels. These corporations are conservatively valued at over $100B and control 68% of the global music market.

Streaming has transformed the industry and labels have been the main beneficiaries. In 2020, U.S. streaming revenue grew 13.4% to $10.1 billion. The labels enjoy substantial revenue growth with reduced expenses now that physical product sales (CDs and vinyl) only make up 9% of revenue.

These contracts skew heavily in the favor of the record labels. Unlike customary deals where the costs are recovered “off the top” from gross revenues, these contracts require that the artist actually pays back the vast majority of the monies from the artist’s small share of royalties, leaving the artist with a negative balance while the label reaps all the profits. The contracts also mandate that the label gets to continuously unilaterally extend the term of the agreement and retains ownership of the copyright in the artist’s music.

How is a record deal different from a standard sales or commissioned work agreement?

Record deals are not as simple as a recording artist promising to deliver a certain number of finished products. These are exclusive, long-term all-consuming commitments. Unlike a chair manufacturer who can go sell chairs to multiple customers, a recording artist is agreeing to deliver songs for only one company for what may end up being the entire length of their music career.

There is also no guarantee the label will pay for these albums. The label also controls the album release date and the options period, which can delay album production considerably. See Explaining Options

While the label makes no real commitments to the artist, the artist commits that the label owns every recording they make during the term. This means that while under contract:

  • The label can stop an artist from doing other creative projects that the fans love, including performing in a film, collaborating on a song with another artist, or performing at a festival that is recorded.

  • More often, emerging artists are signed to a 360 agreement wherein the label is entitled to money from the publishing, touring, brand opportunities, and merchandise sales.

The record labels can get out of record deals. It’s called built-in options.

The label is actually not committing to a certain number of albums. The label only commits to the initial album (and they can get out of that, too!) and then a series of options where the label alone can decide whether to end the deal. Options are irrevocable for the artist. See Explaining Options

The record deals are one-sided.

Record deals are not a partnership. The label holds all the cards, can be lackluster in releasing and promoting the album, can end the deal after each new product, will make most/all of the money, and it can sell the copyrights to the sound recordings without permission. Throughout the life of the record deal, the label may hire entirely new executives or staff and the company itself may be sold to a new entity.

The artist, however, cannot walk away.

Seven years—that’s the entire length of the Beatles’ recording career. Yet the labels, which are seeing unprecedented valuations and gearing up for sky-high IPOs, somehow feel entitled to more from their artists than the entire recorded output of the Beatles.  That recording artists, who have spoken truth to power for ages, should be treated differently and more onerously than any other California employee is both inexplicable and unacceptable.  It’s time for this inequity to end.”

 - Peter Paterno, veteran music attorney